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Home Design News Transoft Acquires AMAG to Expand Transportation Safety, Operations Portfolio

Transoft Acquires AMAG to Expand Transportation Safety, Operations Portfolio

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RICHMOND, BC, Canada, Oct 28, 2024 – Transoft Solutions announced that it has acquired Advanced Mobility Analytics Group Pty Ltd (AMAG), a leading developer of video-based analytics software to facilitate improved traffic safety and management of road infrastructure, headquartered in Brisbane, Australia.

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The secure cloud-based SMART platform developed by AMAG supports Vision Zero and Safe Systems approaches globally. Using computer vision, big data analytics, and advanced econometrics, its predictive analytics help organizations to create a safer and better managed road infrastructure.

“We are delighted to welcome AMAG’s employees to Transoft” said Daniel Shihundu, P.Eng., CEO at Transoft. “We feel there is an excellent cultural fit, and combining our talented teams will accelerate research and development. The technologies present in our companies, independently, are truly remarkable, and merging the SMART and TrafxSAFE products under one umbrella will create a platform with unique capabilities. It will also allow us to explore synergies with our other products and create a software ecosystem where safety analytics can contribute to multiple stages in infrastructure development, from planning and design through to operations and maintenance. The Brisbane office, in addition to our current location in Sydney, will strengthen our presence in Australia and Asia-Pacific.”

“We are extremely excited to be joining Transoft” said Simon Washington, PhD, CEO of AMAG. “We enjoy cultural alignment, share the same vision, and with our combined technical expertise and software solutions, will be well positioned to serve the growing number of road safety and traffic operations projects in markets Transoft serves globally. Our latest continuous monitoring and decision support platform for traffic operations management has been gaining traction in several markets globally, and is providing our customers with valuable infrastructure insights not possible with traditional sensor technologies. Through the Transoft offices and partner network, we are excited to offer this technology to additional markets across the globe.”

The integration of AMAG’s business activities into the Transoft organization will ensure that its customers experience a seamless transition and a continued high quality of customer care and service. AMAG and their SMART platform are welcome additions to Transoft’s portfolio and mark another step forward in the company’s commitment to road safety initiatives like Vision Zero. Simon Washington will lead the combined AMAG and Transoft safety teams under a single Safety and Traffic Operations business unit
at Transoft.

About Transoft Solutions

Transoft develops advanced and highly specialized software solutions for aviation, civil infrastructure, transportation, and operational professionals. Their portfolio of planning, simulation, modeling, design, and road safety analysis solutions is used every day by thousands of organizations in over 150 countries worldwide. Transoft’s mission is to build the world’s most trusted, innovative, and intelligent transportation software and services. For more information, visit https://www.transoftsolutions.com.

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